LoadMan at UC Santa Cruz

Bill Kuper corporate, marketing

This is a customer case study for LoadMan, a leading maker of scales and software for industrial vehicles. The University of California at Santa Cruz is one of their best customers, so we traveled to Santa Cruz to shoot interviews and b-roll of their trucks in action all around the lovely campus. We are also providing on-going video marketing consultation …

LoadMan: The Complete Weighing Solution

Bill Kuper corporate, marketing, motion graphics

This is another piece for Creative Microsystems, Inc., makers of the LoadMan industrial scales and software. It’s an overview of their waste hauling solutions, and is being used front and center on their website homepage to give visitors a quick taste of what their solutions are all about and how they differ in the marketplace. We primarily utilized photo assets …

Crooked Trails Overview

Bill Kuper marketing, non-profit

As part of a larger project that included a website makeover, we produced this overview video for Crooked Trails, a non-profit travel company. We interviewed the two founders to get to the heart of the Crooked Trails story, and added some great photography from their trips throughout the world as b-roll. This video will be showcased on the home page …

Unisys Corporate Headquarters

Pearson English & Unisys

Bill Kuper corporate, marketing, motion graphics

This is a corporate marketing piece for Pearson English, makers of software and training for global professionals to improve their business English. The goal of the video was to introduce a new product called the Global Scale of English that provides a very quantitative analysis of one’s English skills. Our interviewee was John Heyman of Unisys, whose team has been …

Suncadia – Weekley Park

Bill Kuper

This was a special project the folks at Suncadia asked me to help them produce with a very short turnaround.  A long-time and much-loved executive with the resort had fallen ill, and the team had decided to dedicate a new park to him. This is just an excerpt of the entire video, which included many more short testimonials from various team …

Lync Love

Bill Kuper corporate, marketing, motion graphics

This piece was created for marketing consultant Trish Horner at HTO, and her Microsoft client .  It was used for a trade show to garner attention for the Lync line of communication products, showcasing several different groups and how much they love the Lync product. We provided art direction, motion graphics, video editing, sound editing, and music.  Although the graphics and the …

Suncadia Family Portrait

Bill Kuper marketing

Suncadia wanted to profile some families who lived or spent significant amount of time there, so that viewers could get a better sense of what life would be like if they decided to purchase a home or lot. I interviewed the Walkers and asked them what they loved most about the resort, and incorporated some existing b-roll as well as some …

Halftime at SCDS

Bill Kuper non-profit

This passion project was created with little budget to help a local school raise funds for much-needed gym improvements at the annual auction. It parodies the famous “It’s Halftime in America” SuperBowl commercial starring Clint Eastwood. The video was quite successful, helping the school break fundraising records that night. I co-wrote the script, found and hired a voiceover artist, and …

Suncadia Resort Overview

Bill Kuper corporate, marketing

This video was produced to give visitors to Suncadia, a resort in Washington state, a sense of what it really is all about.  I interviewed key managers and stakeholders, incorporated existing b-roll, and shot some new b-roll.  Where I didn’t have b-roll I used photos from the resort’s collection. Then I added new intro graphics, titles, and some music to enhance the …